Training Courses

FEDS Elevate: Leadership Programme for Cinema Professionals

30/10/2019 - 10/03/2020

Since 2015, our FEDS Programme has recruited ambitious trainees from groups currently underrepresented in the UK film industry and provided them with hands-on paid work experience in the film exhibition sector alongside career coaching and monthly industry training sessions. The aim of the FEDS programme is to diversify personnel working in the sector, thereby better serving a wider and more diverse range of audiences for independent cinema through venues and film festivals.

Now, thanks to support from ScreenSkills and the BFI Film Audience Network, we are delighted to present the next iteration of our FEDS training portfolio – FEDS Elevate: Leadership Programme for Cinema Professionals.

FEDS Elevate is your opportunity to learn practical management skills to make sure your film career is moving in the right direction. This bespoke training experience will accelerate your development through a holistic approach incorporating expert support, coaching and peer-to-peer learning.


30/10/2019 - 10/03/2020



About the course

Applications are now open

Participants will gain:

  • A greater ability to inspire and manage teams (including external clients and suppliers)
  • Improved confidence and renewed motivation in their work
  • A wider network of contacts to help them to grow sustainable businesses
  • A clear set of individual career aims and objectives and the ability to articulate their professional development plan

Head of Film and Animation at ScreenSkills, Gareth Ellis-Unwin said, “We are pleased to be able to respond to industry demand in supporting training in data driven marketing and in management with FEDS Elevate. Nearly half of employers in our skills forecasting research – the recently published Annual ScreenSkills Assessment – highlight leadership and management skills as lacking. Poor management can affect everything from day-to-day work with teams to recruiting inclusively so it is important to equip those with management responsibility with the right skills.”

Who is it for?

We are looking for ambitious people working in film exhibition. Roles might include Programming, Marketing, Publicity, Finance, Venue Management, Audience Development, Education and Outreach Managers. We also welcome applications from entrepreneurs running exhibition enterprises. Successful applicants will:

  • Want to grow or step up their position within their organisation
  • Be new to or have recently entered a management position
  • Have a proven track record in the film industry
  • Show commitment to their chosen career path
  • Understand how they may inform the management culture of their organisation, specific sector and wider industry
  • Have a clear set of individual career aims and objectives and the ability to articulate their professional development plan

How is the course taught?

  • Four modules of management skills workshops: The High Performing Positive Manager, Time and Team, Inspiring Others and Strengths Based Coaching
  • Strengths Deployment Inventory (SDI):  This tool identifies personal value systems, motivators and individual personal management styles and can help you deepen your self-awareness, become a better manager and improve your relationships
  • Individual coaching sessions and peer networking

When will the course run?

Course dates are:

  • 30th October
  • 26th November
  • 17th January
  • 10th March


Lucy Ryan, Coach, Leadership Coaching

As an executive coach, consultant and trainer for the last 20 years, Lucy is passionate about developing leaders so that their confidence, impact and natural talents grow and flourish throughout their leadership journey. This means she is fascinated with helping teams and individuals find their voice; develop their presence; have impact in the boardroom and lead and motivate their teams with passion and insight.

Coaching expertise
Three vital chapters in Lucy’s life inform her commercial, sensitive, approach: firstly on the stage, (failed opera singer but would-be Julie Andrews!), then Sales Director in London and Sydney and latterly as a business psychologist. In her own coaching career, Lucy has worked with over 12,000 individuals and teams across Europe at crucial transition points in their leadership journey and today she is considered to be one of the UK’s foremost personal impact and confidence coaches for senior business people.

In the last decade she has worked with leaders from diverse organisations across Europe including L’Oreal, Channel 4, PHD, RAC, Sony, OUP, Argos, UNICEF, Siemens and Ingeus. With a unique ‘bank’ of coaching models and methods, Lucy also trains coaches and psychologists across Europe in strength based approaches, resilience and positive psychology.

Professional qualifications
An accredited business coach, Lucy is trained in Emotional Intelligence (MSCEIT and EIP), NLP, Leadership Practices Inventory, Transactional Analysis and Strengths Deployment Inventory. She is highly experienced in the assessment and development of individuals and organisations. Lucy is also one of few people in Europe with an MSc in Applied Positive Psychology and is at the forefront of the development of positive psychology in Europe. She is author of the UK’s first resilience and well-being curriculum, a Senior Lecturer at the University of East London, and a popular keynote speaker across Europe.

Lucy is currently studying for a PhD at Lancaster University in Management Learning and Leadership, with a focus on the retention of senior female executives.

Jackee Holder, Coach, Leadership Coaching

Jackee is an executive leadership coach and coach trainer working across a range of sectors (further education, NHS, higher education, media, public sectors and cultural and creative industries). Her creative and intuitive approach brings learning and training alive whilst offering skilful facilitation and embodiment of coaching and personal development in real and practical ways.

Jackee loves writing and is the author of ‘Soul Purpose’, ‘Be Your Own Best Life Coach’ and ‘49 Ways To Write Yourself Well’ (2013) and has been a contributing writer to several books and articles. Her work has been featured in Psychologies and Red and she was part of the successful Twinings Tea Take Ten campaign (2011) in partnership with both magazines.

Jackee writes almost everyday and is a prolific journal writer. When she is not delivering coaching in businesses or organisations, she’s busy running courses and retreats and writing e-books for writers and creative entrepreneurs. She supports writers of all levels in one to one coaching and mentoring.

Coaching experience
Jackee’s skill as a conference host and workshop facilitator has taken her across the globe. She’s delivered workshops and retreats in several US locations and the Caribbean. She co-chaired the Spirit Of Coaching conference featuring Sir John Whitmore at the Brahma Kumaris in London and can be booked as a facilitative host or keynote speaker for your events, conferences and seminars.

Jackee loves training coaches and offering one on one and team coaching. She really enjoys her work supporting writers and creative entrepreneurs.

Fiona Parashar, Coaching Director, Leadership Coaching

Fiona is the founder of Leadership Coaching Ltd. She specialises in coaching leaders and senior executives through transition periods, typically promotions, restructures, mergers or new roles, but also mid-life transitions in the context of work.

Fiona spent 12 years in leading roles at top advertising and media international agencies Ogilvy, Lintas and McCann Erickson. She later jointly ran Universal McCann, with clients ranging from Nestle and Sky to L’Oréal and Coca-Cola, before leaving to set up Leadership Coaching in 2000.

Coaching expertise
With over 10,000 hours of executive coaching experience, coaching senior leaders and training and supervising executive coaches, Fiona has a well-refined, results-oriented coaching style, combining her business and commercial experience with her academic background in psychology.

Professional qualifications
Fiona is an award-winning coach and certified supervisor with training in executive coaching, mastery in coaching from Newfield, and NLP coaching. She has an MSc in Applied Positive Psychology, a BSc Hons Human Psychology, and a diploma in Psychotherapy. She’s also a Master Practitioner of NLP and accredited to administer and process psychometric testing, including MBTI, FIRO-B and Emergenetics®. Fiona is also a teacher of meditation and mindfulness.

Catharine Des Forges, Director, ICO

Catharine has spent over 20 years working in the exhibition sector for a variety of organisations including the BFI and Arts Council England. She has worked as a freelance programmer and arts consultant and programmed for festivals and cinemas both in the UK and internationally. She has lectured on film at a number of UK universities and is a regular contributor to industry events and a frequent filmmaker Q&A host. Catharine founded the ICO in 2003 and has been its Director ever since.

This programme is supported by the ScreenSkills Film Skills Fund with contributions from UK film productions

With additional support from BFI FAN with National Lottery Funding

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