Cinemas and VOD platforms join forces to combat COVID-19
Posted on July 2, 2020
Amid the ongoing COVID-19 pandemic, cinemas and video on demand (VOD) platforms have joined forces to combat the crisis. But how are these joint initiatives being implemented? How will they affect the future of film distribution? And what are the main benefits for the participating cinemas? Davide Abbatescianni, Ireland correspondent for Cineuropa, spoke to representatives from three distribution outfits to find out more.