Advice & Support

The Culture Restart Cinema Tracker

The Cinema Tracker provides a way to check in with your audiences to see how they are feeling about returning to the cinema and how they felt after.

Developed in collaboration with Indigo Ltd, the Culture Restart Cinema Tracker is a free tool offering venues a chance to check in with audiences with a short sentiment survey, helping them to:

  • keep attendees engaged and involved during closure, and understand how they are feeling about returning to cinema and other cultural performances and events
  • track key metrics around intention to attend, and gain vital data needed to plan a safe and financially viable reopening
  • assess the appeal of digital content and willingness to pay for it, both before and after re-opening

Wave one key findings

The first wave of results are made up of responses from 17 April to 16 May 2021.

Download the Wave One key findings report

Register to take part

All surveys in the Culture Restart Toolkit are free to use. To join the Cinema Tracker, please fill in the participant information form. Responses gathered from now will be part of the second wave of key findings, allowing us to compare sentiment after opening with the month leading up to 17 May.

For more information and to see the FAQs, please visit the Indigo Ltd website.


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