Marketing Manager
Edinburgh International Film Festival (EIFF)
Edinburgh
Salary: £31-35000 per annum
EIFF is seeking a Marketing Manager to play a crucial role in engaging public and industry audiences with EIFF and its programme, including promoting key messaging for the new iteration of the Festival and ensuring high level consistency across all communications.
Role details
- Full-time
- Fixed-term, January 2026 to October 2026
- For more details and to apply, visit the EIFF Opportunities page.
Role responsibilities
The role is responsible for the effective development, delivery and management of the marketing and audience development campaign for EIFF 2026, promoting the vision and enhancing the reputation of the Festival, and driving ticket sales and participation through various communication channels both online and offline. This includes digital content, display, print management, venue dressing, any required marketing and media partnership management, and sales and audience data tracking and analysis.
The Marketing Manager will work with other teams, external agencies, partners to ensure that the marketing and audience development campaign is effective in delivering against the strategic ambitions of the Festival, partner and stakeholder needs, as well as the core marketing aims of audience engagement, participation, sales and elevating reputation at local, national and international levels.
The Marketing Manager heads up the Marketing team, including Marketing Coordinator, Publications Coordinator, Digital Campaigns Coordinator, Ticketing Coordinator, Display Coordinator, Photo Editor and Videography/Photography team.
Person specifications
Essential
- Minimum of 5 years of experience in marketing, preferably in the arts, entertainment or non-profit sector;
- Understanding of film and arts/culture marketing;
- Experience of designing, implementing and monitoring integrated marketing campaigns
- Experience in the design and delivery of digital campaigns, including content, email and social
- Strong understanding of SEO practices and optimisation tactics
- Experience of Google Ads, Google Analytics, Facebook Business Manager, Hootsuite and WordPress
- Ability to coordinate the planning, production and analytics of all email communications to customers via Mailchimp or similar platform
- Experience in creating dynamic content for various channels
- Effective project management skills
- Experience in managing budgets
- Experience working with internal and external stakeholders at all levels
- Experience successfully working to deadlines
- Excellent IT skills and experience of working with databases and CRM systems
- Strong people management skills
- Excellent administration and organisational skills and attention to detail
- Excellent communication and negotiation skills
- Excellent written and spoken English, including copywriting and proofreading skills
- A team player with strong collaborative skills, a positive attitude and flexibility;
- Calmness under pressure and ability to respond to changing priorities
- Ability to work constructively in a team and independently
- Proactive problem-solving
- Integrity
Desirable
- Knowledge of wider arts sector/communications/PR
- Knowledge of and interest in the film industry
- Basic knowledge of Adobe Photoshop or InDesign
- Basic knowledge of Adobe Premiere Pro
How to apply
If you would like to apply for the post, please read the full job description, and send EIFF your CV along with a cover letter (no more than 1 side of A4) outlining why you are interested in the role and why you think you would be a suitable candidate, referring to the job description and person specification. Please also complete the online equal opportunities monitoring form.
Please email your CV and cover letter to recruitment@edfilmfest.org no later than 6pm on Monday 5 January 2026.
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The closing date for this position is 05/01/2026 at 18:00