Marketing Manager

Salary: £13.24 hourly rate

Fulham Road Picturehouse is recruiting for a part-time Marketing Manager.

Fulham Road Picturehouse takes you back to the glory days of 1930s period glamour with its stunning listed building. Earle Architects (who did a fantastic job with Bromley Picturehouse) have helped Picturehouse revive Fulham Road to its former vintage charm.

About the role

Picturehouse Cinemas is looking for an experienced, dynamic and enthusiastic Marketing Duty Manager who can bring a passion for excellent customer service and a flair for marketing to this exciting venue.

This role will include 16 hours’ work per week.

In return, Picturehouse offers a package of staff perks including:

• Competitive pay
• Double Pay On Bank Holidays
• Sales Bonuses
• Late Night Working Allowance
• Unlimited Free Cinema Tickets
• Free Guest Tickets
• Free Cineworld Tickets
• Free Hot and Draught Soft Drinks
• Food & Drinks Discounts
• Eye Care Vouchers
• Paid Breaks
• Increased Pension Contributions
• Cycle To Work Scheme
• Career Development Opportunities
• Company Sick Pay
• Employee Assistance Plan

Job purpose

To take prime responsibility, under the leadership of your General Manager, for your cinema’s marketing and for liaison with the Head Office marketing and events teams.

The aim is that the cinema’s activities and facilities are promoted effectively to existing and new audiences so that attendances for films and events reach their full potential and ancillary income is maximised.

Main duties

1. Liaising with the Head Office marketing team and taking responsibility for the correct local delivery of centrally-arranged marketing and events activity.
2. Managing the cinema’s electronic marketing processes, ensuring that email communications and website news items are pre pared for Head Office in a timely and accurate manner.
3. Ensuring that local Social Media marketing is fully utilised and aligned with Head Office Social Media marketing priorities and advice.
4. Taking responsibility for effective in-house displays, ensuring films and events are well publicised and that third- party advertising is appropriately and tidily displayed.
5. Overseeing the cinema’s use of print marketing, ensuring that content for brochures (including advertising) is with designers within agreed timescales; managing the effective distribution of brochures.
6. Ensuring that on-screen marketing (trailers and internal and external advertising) is current, relevant and as directed.
7. Ensuring internal and external food and drink marketing is effective and integrated throughout the cinema and its communications.
8. Building up effective marketing relationships in the community to promote the cinema in general and club & group screenings in particular.
9. Gaining positive press and publicity articles in local media about the cinema and its activities; maintaining and using a full and up-to-date press contact list.
10. Helping to generate enquiries for private and corporate hires of all (or any) of the cinema’s spaces and increasing their profitability.
11. Undertaking any other duties which may be reasonably requested of you by the Company for the effective functioning of the cinema and to maximise its business.

Note: This job description reflects the present requirements of the post.

Person specification

Skills

• Strong IT skills
• Use of Social Media
• Good writing skills
• Good oral communication skills
• Accuracy & attention to detail
• Good eye for well-designed communications
• Use of VISTA

Experience

• Some employment experience in a team-based role
• B2C (Business to Customer) marketing
• Working with local media (press, radio, TV)
• Special events
• Working in a cinema or other customer-facing role
• Report writing
• Managing or supervising a team

Other

• An interest in and knowledge of film
• An interest in and knowledge of performing arts (e.g. opera, theatre, ballet)

Full details and apply

For full details and to apply online, visit Cineworld’s website.

The closing date for this position is 01/06/2023 at 23:59