Developing Audiences for Artists' Moving Image Work
Venue: The Herbert Art Gallery & Museum, Jordan Well, Coventry CV1 5QP
Date: Friday 2 March 2007, 10 – 4.30pm
Do you want to screen artists' films at your venue but aren't sure how to go about it? Do you want to develop an audience for artists' moving image? Do you want to know how to source artists' films?
The Independent Cinema Office presents an essential one–day training course aimed at; cinemas who want to start or develop an artists' film programme; mixed arts venues who want to integrate their cinema and gallery more comprehensively and galleries who are interested in forging links with cinemas.
This course will include presentations and case studies, as well as the opportunity for individual consultation on your own projects and plans. You will learn foolproof strategies first–hand from recognised experts who have years of experience in audience development, programming and marketing of artists' moving image work. By the end of the day you will have identified a number of achievable targets for development at your own organisation.
The course will cover the following areas:
- Artists' film — what is it? The differences in approach for distribution and exhibition
- Programming and sourcing artists' films: distributors and agencies, independent curators, rights clearance and potential funding opportunities
- Practicalities: funding and technical issues
- How do you develop audiences for artists' moving image? What networks can you utilise to best market your programme?
- Thinking differently and creatively about your audience and how to engage them
Cost:
The price for this course is £30 + VAT (£35.25) per person
Booking your place:
To book your place on this course download the application form and return it with a cheque made payable to 'Independent Cinema Office' by Friday 23 February 2007. Places are strictly limited and available on a first come, first served basis so early booking is strongly recommended. If you have any queries about the course, or wish to check that it is appropriate for your needs, contact Emma Sullivan on 020 7636 7120 or email emma@independentcinemaoffice.org.uk
Application Form — MS Word Version
Application Form — Adobe PDF Version
Course Leaders: Gary Thomas and Karen Alexander
Gary Thomas is currently working as a consultant for Cinecity: Brighton Film Festival, and with the Arts Council England/Channel 4 animate! project. He was Artist's Film and Video Officer at Arts Council England (from 1991), and Head of Moving Image from 2001–6. He initiated Necessary Journeys, a series of arts projects in association with BFI Black World, and Single†Shot, in association with UK Film Council's New Cinema Fund, and worked with the ICO, UKFC and BFI on last year's Film Programming in Arts Centres development day at Watershed. He's on the boards of LUX and no.w.here film workshop. He curated a touring season of British animation for the British Council in Poland, and is co–editor of The animate! Book.
Karen Alexander was most recently Communications Manager, Cultural Planning at the British Film Institute. Previously she worked as a lecturer on film practice and film theory in a wide range of formal and informal organisations such as Central St. Martin's School of Art and community action centres. She has contributed to film catalogues and publications writing on such areas as: Women and Representation, British Independent Cinema, and Race and Popular Culture. As a cinema programmer she has organised numerous film packages for festivals, conferences and specialised exhibition. She currently sits on the board of Artangel and Artangel Media.
This project is funded by Arts Council England.
If you wish to receive updates about any new training schemes as soon as they are advertised, please email us at info@independentcinemaoffice.org.uk
