BFI Southbank - April 2016

ICO Screening Days - March 2017

Capacity building sessions at Screening Days

We've put together a series of highly practical sessions over the course of the weekend to give you ideas you can implement whatever your venue size, location or goals; as well as the chance to hear from experts and network with other delegates.

Selling your cinema experience

The cinema no longer has the monopoly on film watching; how can exhibitors respond to this challenge? This workshop will focus on how to highlight the ‘cinema experience’ in your marketing. Besides the films on offer, how can you brand what your venue offers over staying on the couch?

Programming spotlight: discussion & drinks

Get into the nitty gritty of how to programme and market one of our Screening Days titles. Over drinks and nibbles we'll host a discussion exploring the various ways to programme and position the film for your audience.

Meet the Critic

Do film critics have a responsibility to independent cinemas and our film culture? And if so, how should this responsibility manifest itself? Hosted by Watershed’s Film Programmer Mark Cosgrove, this candid discussion with a leading UK film critic will explore the relationship between programmers and critics.

“Thank you to the film programmers - it was a wide range of very good films, and I feel much more aware of good products now that I've attended.”

Screening Days delegate

Independent Cinema Office

3rd Floor, Kenilworth House, 79-80 Margaret Street, London W1W 8TA
T: 020 7636 7120 F: 020 7636 7121 E:

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